A new article in Pharmaceutical Representative magazine

September 13, 2014
strategie multichannel
In the article titled: “Communication strategies in the pharmaceutical market in the mutlichannel era” dr Tomasz M. Miśkiewicz described that currently, people planning communication strategies have at their disposal such a huge amount of data, with so many sources of such varying quality that the challenge is to choose what is the most important. He also has gave some advices how to react on new decisions and take the right direction. Click here to learn more.